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On Wednesday, April 17th, PT Indocare Citrapasific (Indocare) and The Assessment Institute for Foods, Drugs, and Cosmetics of the Indonesian Council of Ulama (LPPOM MUI) symbolically announced the launching of halal certification for all Holisticare EsterC product variants (tablets, effervescent, and kids). In a press release that discussed about halal certification, Holisticare EsterC reinforced its status as a reliable brand by receiving Halal certification from LPPOM MUI in 2017.


Monica Katrin, the Vice President of Marketing of PT Indocare Citrapasific stated, "We humbly and proudly announce the acceptance of Halal certification from LPPOM MUI. This encourages us to continuously maintain the quality of Holisticare EsterC products for Indonesian families. In addition, it has also becomes a solid proof of our commitment to constantly strive for excellence by delivering vitamin C products that not only gentle on stomach, but also convenient in the heart."


The event was also filled with an interactive discussion , presented by the representatives of the LPPOM MUI and Indonesian Medical Doctor Nutrition Society (PDGMI). On the Press Release, Ir. Hj. Muti Arintawati as the Deputy Director of LPPOM MUI also stated, "The Halal certification that given to Holisticare EsterC is not a mere label as it shows our recognition for Holisticare EsterC's commitment and ability to constantly maintain and guarantee the products high quality to fulfill the principles of halal and thayyib by meeting the strict requirements according to the Indonesian law."


With Holisticare EsterC’s inauguration as a halal vitamin C supplement, the consumers will surely have an ideal choice for their vitamin C intake; holistic and also convenient in the heart. This inauguration also confirms that Indocare has proven their commitment to Indonesian people by improving the quality of life through high quality products.